Travel enthusiasts and industry professionals alike are currently immersing themselves in the 12th Travel Madness Expo (TME 2025), taking place from July 11 to July 13 at the SMX Convention Center Manila. This ongoing event has established itself as one of the Philippines’ premier travel and tourism expos, drawing a large crowd eager to discover new destinations, secure exclusive travel deals, and network with industry leaders. With its vibrant atmosphere and extensive lineup of exhibitors, TME 2025 continues to be a must-visit event for anyone passionate about travel and exploration.
Organized by Travel Innovators Inc., TME 2025 features over 250 exhibitors, including airlines, cruise operators, hotels, tour agencies, tourism boards, and various service providers. Attendees can take advantage of special discounts on airfare, tour packages, and accommodations, making travel more affordable and accessible than ever before. The expo also offers a variety of booths focused on land travel, property investments, insurance options, and lifestyle products, providing a comprehensive platform for all travel-related needs. This year’s event emphasizes the theme “A Dozen Reasons to Travel the World,” inspiring Filipinos to broaden their horizons and experience the rich diversity of global cultures and landscapes.
One of the standout attractions of this year’s event is the offering of free entrance tickets for BPI and Robinsons Bank credit and debit cardholders—simply present a valid card at the registration booth. The event was officially opened with a ceremony led by Tourism Secretary Christina Frasco, who emphasized the vital role of tourism in the country’s economic growth and cultural exchange. She highlighted the sector’s contribution to the Philippine economy, including nearly 9% of GDP and significant employment opportunities for Filipinos. Secretary Frasco also underscored the importance of collaboration among industry stakeholders to promote sustainable tourism and create more opportunities for local communities.
Throughout the three days, visitors can enjoy a wide array of cultural performances, food tastings, entertainment acts, and engaging activities that showcase the Philippines’ vibrant heritage. Raffle prizes, giveaways, and special contests add to the excitement, making each day lively and memorable. The expo’s marketplace is also a hub for discovering new travel destinations, from well-known tourist hotspots to lesser-
explored hidden gems, encouraging Filipinos to venture beyond their comfort zones.
TME 2025 is also committed to supporting the industry’s recovery and growth by promoting flexible payment options. Many participating agencies are rolling out buy- now-pay-later packages with extended payment terms, making luxury trips and longer vacations more attainable during the lean travel season. This strategic approach aims to boost travel bookings and stimulate the industry’s momentum after challenging years.
In addition to consumer-focused offerings, TME 2025 serves as a vital platform for B2B networking. Industry stakeholders, including travel agencies, hotel operators, and tourism officials, participate in dedicated sessions to forge new partnerships, share innovative ideas, and discuss future collaborations. Such interactions are crucial for strengthening the tourism ecosystem and ensuring sustainable development within the industry.
As the event progresses, it promises to deliver unforgettable travel experiences, inspire new adventures, and reaffirm the Philippines’ status as a vibrant hub for global tourism. Whether you’re a seasoned traveler, an aspiring explorer, or a professional in the industry, TME 2025 invites everyone to join in celebrating the joy of travel and the endless possibilities that await around the world.