ICEGEX 2025, the Philippines’ inaugural International Ice Cream and Gelato Expo, is currently taking place at the World Trade Center Metro Manila from October 24 to 26, 2025. Organized by Haliburton International Events Corporation and co-presented by Sterling Pacific Ventures Corp., this historic event marks a major milestone not only for the frozen dessert industry in the Philippines but also for Southeast Asia as a whole. A key partner and organizer behind the scenes is Cut Unlimited, Inc., serving as the Exhibition Manager and playing a vital role in ensuring the event’s success. With the compelling theme, “Scoop into the Future of Ice Cream & Gelato: Trends, Innovation, and Technology in the Frozen Dessert Industry,” ICEGEX 2025 aspires to be the largest and most comprehensive trade and lifestyle event dedicated to frozen treats in the country. It aims to celebrate the craft, creativity, and business opportunities surrounding ice cream, gelato, soft-serve, frozen novelties, and allied industries, bringing together a diverse range of participants from across the globe and the region.

The expo has successfully gathered a vibrant mix of local and international industry leaders, manufacturers, suppliers, distributors, franchise developers, food service operators, artisans, and entrepreneurs. This convergence creates a unique platform for showcasing innovative products, exploring the latest technological advancements, exchanging market insights, and fostering new business partnerships. As the Philippines continues to emerge as a strategic hub for food innovation and a key player in the Southeast Asian frozen dessert market, ICEGEX 2025 positions itself as a vital event that will elevate the country’s profile in the global industry landscape.

Beyond being a showcase event, ICEGEX 2025 emphasizes industry dialogue and knowledge-sharing. Visitors and participants can look forward to a range of activities that include live product demonstrations from renowned brands and celebrity chefs, technical seminars led by culinary and industry experts, and interactive workshops. These sessions will cover a broad spectrum of topics, such as flavor innovation, sustainable packaging, automated production processes, and marketing strategies, all aimed at helping both start-ups and established businesses stay ahead of industry trends.

The event also features the Philippines’ first-ever ice cream, gelato, and soft-serve competitions—offering a platform for local artisans and chefs to showcase their skills and creativity. These contests, judged by notable culinary personalities and industry experts, will highlight the country’s talent and innovation in frozen desserts. Attendees can witness these exciting face-offs and vote for their favorite creations, adding an engaging element to the festivities.

ICEGEX 2025 is strongly supported by key government agencies, including the Department of Trade & Industry’s Export Marketing Bureau and the National Dairy Authority, as well as various industry associations like the Hotel and Restaurant Association of the Philippines (HRAP), the Food Caterers Association of the Philippines (FCAP), and the Philippine Food Processors & Exporters Inc. (PHILFOODEX). This multi-sectoral backing underscores the importance of the event as a national initiative to promote local industry growth, innovation, and export potential.

Leading sponsors such as Easy Brand, Selecta, Ceres Summit Corporation, Dong Xiao, and Metro Container exemplify the comprehensive nature of the expo, representing various facets of the frozen dessert ecosystem—from ingredients and flavor bases to packaging, equipment, and cold chain logistics. Their collective presence ensures that attendees gain insights into the entire value chain, providing resources and solutions that can help scale, improve, or innovate their businesses.

Inside the expo, visitors are treated to a multi-sensory experience with displaying the latest in equipment, ingredients, packaging solutions, and artisan creations. Industry veterans, including chefs, entrepreneurs, and business mentors, lead numerous technical sessions and seminars at the event. These sessions aim to inspire and educate attendees on topics such as flavor development, product innovation, sustainability practices, and marketing techniques.

As the event progresses, it aims to be more than just an exhibition; it’s a celebration of flavors, technology, and business opportunities. It offers a platform for startups to gain exposure, for established brands to expand their reach, and for industry stakeholders to collaborate on future projects. ICEGEX 2025 underscores the Philippines’ potential as a regional leader in the frozen dessert industry, driven by a vibrant local market, increasing consumer sophistication, and a supportive government and industry ecosystem.

ICEGEX 2025 is shaping up to be a landmark event that will have a profound effect on the industry. With its comprehensive lineup of exhibits, seminars, competitions, and networking opportunities, the expo is set to inspire innovation, foster collaborations, and elevate the Philippines’ position in the global frozen dessert scene. Attendees and participants alike are witnessing the birth of a new era of creativity, quality, and business growth in the frozen treats industry—truly making the Philippines a cooler, more vibrant destination for ice cream and gelato enthusiasts worldwide.

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The frozen dessert industry is about to take center stage as Haliburton International Events Corporation proudly presents the 1st International Ice Cream and Gelato Expo (ICEGEX), happening on October 24–26, 2025 at the World Trade Center Metro Manila. As the official Event Organizer, Haliburton is bringing together global and local leaders, innovators, and enthusiasts of ice cream, gelato, and frozen desserts in this first-of-its-kind showcase. Supporting this groundbreaking initiative is Cut Unlimited, Inc., serving as the Exhibition Manager, ensuring a dynamic and well-curated experience for both exhibitors and visitors.

ICEGEX 2025 promises to be a premier platform where businesses, artisans, and consumers can discover the latest trends, technologies, and flavors shaping the frozen dessert industry.

This milestone event is set to gather key players, innovators, enthusiasts, and entrepreneurs from across the country for a three-day celebration of ice cream, gelato, and everything in between.

Co-presented by Sterling Pacific Ventures Corp., this expo marks a pivotal moment — placing the Philippines on the map as a serious player in the world of ice cream and gelato.

With the global frozen dessert market projected to hit over $135 billion by 2030, and the Philippines seeing a surge in both consumer demand and artisanal dessert businesses, 2025 is the perfect time to spotlight the country’s growing influence in the industry.

The Philippine food and beverage sector is experiencing unprecedented growth, driven by consumer demand for premium, innovative, and healthier dessert options. As more Filipino entrepreneurs venture into the frozen dessert space and global brands eye Southeast Asia for expansion, the local market has seen a boom in small-batch producers, plant-based alternatives, and trend-forward brands.

More than anything, ICEGEX 2025 is a deep dive into the frozen dessert industry. The expo will showcase exhibitors in ice cream and gelato manufacturing, wholesale ingredients, packaging and labelling, equipment, as well as frozen dessert artisans who are gamechangers in their field.

The expo will also serve as a launchpad for industry dialogue, B2B networking, and knowledge-sharing — providing an ideal space for start-ups, established brands, suppliers, food innovators, and distributors to connect and collaborate.

This August, ICEGEX also welcomed on board Easy Brand, Selecta, Ceres Summit Corporation, Dong Xiao, and Metro Container as sponsors of the inaugural event. These top industry players represent the entire frozen dessert ecosystem — from ingredients and production to packaging and retail:

• Easy Brand – A go-to name for dessert ingredients and flavor bases, Easy Brand supports entrepreneurs in streamlining their operations with versatile, cost-effective solutions.
  
• Selecta – As one of the Philippines’ most iconic ice cream brands, Selecta brings insight into large-scale production, consumer trends, and retail strategies.
  
• Ceres Summit Corporation – A key player in providing commercial equipment and supplies for frozen dessert manufacturing, offering solutions to scale and automate production.
  
• Dong Xiao – Specializing in food-safe and innovative packaging solutions, Dong Xiao is helping dessert brands elevate their presentation and quality of preservation.
  
• Metro Container – Experts in refrigeration and cold chain infrastructure, crucial for maintaining product integrity from kitchen to consumer.

Their collective presence ensures that the expo delivers a holistic view of the industry — providing attendees with actionable insights and resources to build, improve, or scale their own frozen dessert businesses.

ICEGEX 2025 is also supported by industry associations and government agencies such as the Department of Trade & Industry – Export Marketing Bureau (DTI-EMB); the Department of Agriculture – National Dairy Authority (DA-NDA); the Philippine Food Processors & Exporters Inc. (PHILFOODEX); the Council of Hotel and Restaurant Educators of the Philippines (COHREP); the Food Caterers Association of the Philippines (FCAP); the Hotel and Restaurant Chefs’ Association of the Philippines (HRCAP); the Hotel and Restaurant Association of the Philippines (HRAP); the Association of Local Artisan Food and Other Producers of the Philippines (ALAFOP); and the Philippine Association of Food Technologists, Inc. (PAFT).

With ICEGEX backed by immense support from the industry, attendees can look forward to an exciting, well-rounded line-up:

1. Live Product Demos from Sebastian’s Ice Cream; Marcelo’s Microcreamery featuring Chef Nouel Catis; Chef Myke “Tatung” Sarthou;  Easy Brand PH featuring Chef Bam Piencenaves and Chef Boy Logro; Chef Emily Peralta; Blu Coffee Distributors Corporation; Sysu International Inc. featuring Chef Sonny Mariano; Barista Queen; and Asiatrends Import and Export Corporation.

2. Business Talks and Industry Seminars by Chef Nouel Catis, Sebastian’s Ice Cream, Chimney Cone, Sterling Pacific Ventures Corporation, the Department of Trade and Industry-Export Marketing Bureau (DTI-EMB), Chef Vincent Odejar, Chef Sonny Mariano, the Department of Agriculture – National Dairy Authority (DA-NDA), Daniel Baker PH, and Go Negosyo.

3. B2B Networking — Connect with suppliers, manufacturers, distributors, and investors.

4. Interactive Exhibition — Explore cutting-edge equipment, ingredients, packaging, ready-to-market products, and of course, lots of dessert tasting.

5. SORBESTES Ice Cream Competition & SWIRLFEST Soft-Serve Competition — Watch the best in the industry go head to head in the Philippines’ first ever frozen dessert competitions. These competitions will have both public voting and judges’ deliberation segments, with notable culinary judges on board such as Chef Nouel Catis, Chef Sonny Mariano, Chef Via Angelica Dalida, Chef Manuel De Leon, Chef Vincent Odejar, and more.

Whether you’re crafting your first scoop or scaling your production, this expo offers education, inspiration, and opportunity. ICEGEX 2025 is a milestone event you wouldn’t want to miss!

ICEGEX 2025 would like to thank its media partners: Philippine Daily Inquirer, Inquirer.net, POP!, F&B Report, Chinese Commercial News, The Philippine Star, Business World, Business Mirror, Pilipino Mirror, Philippines Graphic Magazine, Cook Magazine, Asia Food Journal, Discover MNL, Daily Tribune, Exhibits Today, News Watch Plus, Earthlingorgeous, Foodamn Philippines, Iconic MNL, Tsinoy Foodies, Take Off Philippines, The Beat Asia, The Manila Times, WhenInManila.com, as well as our Official Radio Partner, Monster RX 93.1, and our Official Messaging Partner, Rakuten Viber.

ICEGEX 2025 would also like to thank Pinkerton Ice Cream and Everest Appliances.

Mark your calendars and be part of the 1st International Ice Cream and Gelato Expo in the Philippines! For inquiries contact Exhibition Manager, Cut Unlimited Inc. 

📅 Date: October 24–26, 2025

🕒 Time: 10:00AM – 6:00PM

📍 Venue: World Trade Center Manila, Pasay City

📧 For inquiries & registration: info@eventsbycut.com

📱 Follow @icegexph on Facebook & Instagram for updates

The post The Sweetest Expo of the Year: The 1st International Ice Cream and Gelato Expo Arrives in the Philippines This October 2025 appeared first on Exhibits Today.

Get ready for a world-class celebration of the frozen dessert industry — the 1st International Ice Cream & Gelato Expo in the Philippines is happening this October! 

Dessert tastings, live demos, expert talks, ice cream competitions, and MORE  Mark your calendars and we’ll see you at the sweetest event of the year!

For the latest updates and announcements on ICEGEX 2025, make sure to follow them on Facebook & Instagram: @icegexph

 October 24-26, 2025

 World Trade Center Metro Manila

The post Sweet Celebrations Await: Join the 1st International Ice Cream & Gelato Expo in the Philippines this October! appeared first on Exhibits Today.

As the only specialized trade event of its kind in the country, ICEGEX 2025 invites entrepreneurs, connoisseurs, and innovators from around the world to exhibit, collaborate, and celebrate everything ice cream, gelato, and beyond.

This is your official invitation to exhibit at the coolest frozen dessert platform in the Philippines.

From immersive tasting zones to live demonstrations, ICEGEX will feature an expansive exhibition hall, expert-led seminar sessions, exciting live demos, and even a first-of-its-kind ice cream competition, entitled SORBESTES.

Event-goers can expect exclusive sessions such as Heritage Halo-Halo Reimagined, a live demo by Chef Myke ‘Tatung’ Sarthou; The Smart Scoop: Technology, Personalization, and the Digital Future of Ice Cream, a seminar by Chef Nouel Catis; From Ingredients to Packaging: The Supply Chain of Frozen Desserts, a business talk by Chimney Cone; Ice Cream Pairings with Pastries, a live demo by Chef Emily Peralta; The Business of Ice Cream: Building a Frozen Dessert Brand, a workshop by Daniel Baker PH; and more.

The goal of ICEGEX is to draw trade and consumer visitors eager to explore the latest in flavor, technique, and business opportunities. From gelato and soft-serve innovators like Araro Gelato and Miruku to equipment and labelling suppliers like Smartpack and Asiatrends, exhibitors are invited from all key sectors of the frozen dessert ecosystem.

These include ice cream and gelato manufacturers showcasing their products to retail and foodservice buyers, as well as suppliers of premium dairy and plant-based ingredients, sweeteners, flavor enhancers, chocolate and pralines, and confectionery that pair with frozen treats.

Businesses specializing in machinery, production and freezing equipment, sustainable packaging, digital scales, and weighing systems are encouraged to participate, along with technology solution providers offering POS systems, supply chain tools, and business platforms for franchise operations.

Supported by industry associations such as the Council of Hotel and Restaurant Educators of the Philippines (COHREP), the Hotel and Restaurant Chefs’ Association of the Philippines (HRCAP), the Food Caterers Association of the Philippines (FCAP), the Association of Local Artisan Food and Other Producers of the Philippines (ALAFOP), and the Hotel and Restaurant Association of the Philippines (HRAP), ICEGEX offers a one-of-a-kind opportunity to reach a highly targeted and relevant audience.

The event is expected to attract retailers, supermarkets, and distributors searching for new frozen dessert products, HORECA professionals looking to upgrade their menu offerings, pastry chefs and artisans exploring new techniques, and food entrepreneurs and investors scouting their next big venture.

Research and development teams will find inspiration for flavor development and product enhancement, while frozen dessert enthusiasts and trendsetters will enjoy the immersive, educational, and indulgent experiences the event has to offer.

Organized by Haliburton International Events Corporation with Cut Unlimited, Inc. as its official exhibition manager, ICEGEX 2025 is co-presented by Sterling Pacific Venture Corporation. The event is also supported by Ceres, Metro Container Corporation and Dongxiao Biotechnology, in cooperation with its sole radio partner, Monster RX 93.1, official messaging partner, Rakuten Viber, as well as its official media partners: Inquirer Group of Companies, Chinese Commercial News, Philstar Media Group, Business Mirror, The Manila Times, Daily Tribune, NewsWatch Plus, Iconic MNL, WhenInManila.com, The Beat Asia, Discover MNL, Take Off Philippines, Foodamn Philippines, Exhibits Today, and Asia Food Journal.

ICEGEX 2025 is now accepting exhibitor applications. If your business is part of the global frozen dessert movement, this is your chance to make your mark in the Philippines and Southeast Asia.

To book your booth, please contact the exhibition manager at info@eventsbycut.com. Follow @icegexph on Facebook and Instagram for event announcements and industry updates.

The post ICEGEX 2025 Debuts in the Philippines: The First International Ice Cream & Gelato Expo Calls for Exhibitors appeared first on Exhibits Today.

Exciting news for the frozen dessert industry — the Philippines is hosting its first-ever International Ice Cream & Gelato Expo: ICEGEX 2025, happening this October 24-26, 2025 at World Trade Center, Manila!

This landmark event is set to bring together ice cream and gelato manufacturers, ingredient suppliers, equipment providers, and dessert innovators from across the world. ICEGEX offers a unique platform for exhibitors to connect with key buyers, retailers, chefs, food entrepreneurs, and trendsetters eager to discover what’s next in frozen indulgence.

From showcasing new flavors and sourcing the finest ingredients to exploring cutting-edge equipment and sustainable packaging, this is the ultimate destination to dive into the industry of frozen desserts.

If you’re in the business of cool creations, don’t miss your chance to exhibit, expand your network, and be part of the Philippines’ growing dessert revolution. For booth applications, contact info@eventsbycut.com. Follow @icegexph for event updates and sneak peeks.

The post Join Us at ICEGEX 2025: The Philippines’ First-Ever International Ice Cream & Gelato Expo! appeared first on Exhibits Today.