Manila, Philippines. For nearly 30 years, Worldbex Services International (WSI) has been a driving force in the industry, providing platforms that empower various sectors to gain visibility and showcase their companies both locally and internationally through world-class business-to-business expositions.

With a diverse portfolio spanning multiple industries and hosting sixteen (16) events, WSI continues to lead the way in mounting high-impact trade shows. Among its most prominent events is the Manila Foods and Beverages Exposition (MAFBEX), now celebrating its 19th year. In line with its growing success, MAFBEX has extended its reach through a regional caravan in MAFBEX Iloilo, Cebu, and Davao which was rebranded to strengthen regional presence while retaining its recognizable tagline, “EAT’S HERE.” As the event prepares for its 20th year, MAFBEX is ready to reach another milestone, further solidifying its reputation as the leading and premier food and beverage trade show in the country. 

MAFBEX’s Trademark Initiatives

MAFBEX milestone was made possible by the show’s ability to deliver exceptional value to its exhibitors through quality initiatives such as Business Matching. This platform opens doors to new growth opportunities for local and international companies through strategic partnerships and expanded professional networks worldwide. 

This initiative opens up numerous opportunities for securing business deals and introducing our local markets to international trade and potential imports. It positions MAFBEX as a vital gateway for international companies seeking access to the Philippine market, while also helping elevate local industries to become globally competitive.

MAFBEX continues to expand its exhibitor lineup each year, attracting both local and international participants. The show has welcomed companies from Poland, South Korea, Taiwan, Belarus, Indonesia, Thailand, India, Japan, Vietnam, and Malaysia, further solidifying its reputation as a globally recognized platform in the food and beverage industry.

MAFBEX’s Social Advocacy

Worldbex Services International (WSI) remains deeply committed to its social responsibility initiatives. A testament to this is MAFBEX’s enduring partnership with the ABS-CBN Foundation, a collaboration that underscores the expo’s dedication to creating meaningful impact beyond business. Through this collaboration, the expo supports the foundation’s various programs. 

Mr. Sherwin Hinlo, Head of Operations for Resource Mobilization and Donor Management for AFI, stated that “This support has greatly contributed to the implementation of our advocacies. On behalf of the ABS-CBN Foundation, we are very grateful for the generosity that Worldbex has been giving the Foundation throughout the years.”  By aligning with a trusted institution, MAFBEX strengthens its role as a socially responsible event that uplifts lives while promoting industry growth.  

A key highlight of MAFBEX’s commitment to social responsibility is its partnership with KAWA Pilipinas, a movement dedicated to addressing hunger through sustainable feeding programs. By collaborating with MAFBEX, KAWA Pilipinas is able to raise awareness, engage with industry stakeholders, and expand its reach. This partnership reflects a shared mission to celebrate Filipino culinary culture while making a meaningful impact on the lives of underserved communities.

These partnerships initiated by the organization aim to contribute meaningfully to Filipino communities, not only by introducing the show but also by ensuring that these exclusive collaborations create a visible impact. Through shared experiences and opportunities presented during the exposition, communities can benefit and engage in more meaningful ways.

The Manila Foods and Beverages Exposition (MAFBEX) is set to take place from June 11 to 15, 2025, at the World Trade Center Metro Manila, for the benefit of the ABS-CBN Foundation Inc.  To skip the long queues and ensure a seamless entry, visitors are encouraged to purchase their tickets in advance through the official website, worldbexevents.com.

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EATS definitely HERE! Worldbex Services International proudly presents the 19th edition of the Manila Foods and Beverages Exposition (MAFBEX), happening this June 11–15, 2025, at the World Trade Center Metro Manila. As it approaches its 20th year, the flagship event expands its reach nationwide—now known as MAFBEX Davao, MAFBEX Iloilo, and MAFBEX Cebu—carrying the unified tagline: EATS HERE!

With the 2025 series already in motion, MAFBEX Davao kicked things off last May 8–11 at the SMX Convention Center Davao, SM Lanang. Despite its debut in the region, the event drew substantial foot traffic and featured close to 100 participating companies, signaling strong potential for an even bigger 2026 edition.

The flagship MAFBEX in Manila, one of the country’s largest food and beverage expos, is making its much-anticipated return this June 11 to 15, 2025. Due to high exhibitor turnout, the event is set beyond the main halls A, B, and C of the World Trade Center Metro Manila to its two East Wing areas, with over 250 companies expected to participate.  

Another twist for this year’s Manila edition is the bigger and bolder Brew District, which is initially part of the zones in MAFBEX that features coffee and tea products as well as brewing equipment. This 2025, the latest collaboration of MAFBEX with the Philippine National Coffee Competitions (PNCC) makes it more exciting as it becomes the newest home for the National Barista Championship and National Brewers Championship, both to be held at the expo. Undeniably, MAFBEX Brew District will not only showcase the best products but also the best talents in the entire coffee community.

Succeedingly, MAFBEX Iloilo will mark its third year from July 17–20 at the Iloilo Convention Center (ICON), while MAFBEX Cebu–now on its 14th year- will take place from September 11–14 at the IEC Convention Center (IC3) Cebu. 

MAFBEX 2025 is brought to you by Worldbex Services International, the Philippines’ leading premier events and expositions management company with over 28 years of proven excellence. This year, we continue our tradition of delivering a flavorful and gastronomic experiential exposition aimed at making businesses more visible and present within their industry market.

Worldbex Services International is honored to have ABS-CBN Foundation Inc. as the beneficiary of the Manila Foods and Beverages Expo. This partnership reflects our commitment to supporting meaningful initiatives that create a lasting positive impact in the community. 

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Present in the momentous MOA Signing event on March 25 are WSI Managing Director Jill Aithnie Ang, Chief Financial Officer Michelle Ang-Yu and the PNCC representatives; Mr. Eric Lim, and Ms. Rosario Juan. This collaboration sparks yet another exciting segment  as the participation of PNCC marks a broader Brew District of the upcoming MAFBEX 2025 this June 11-15 at the World Trade Center Metro Manila. 

Licensed by World Coffee Events, PNCC 2025 is set as a premier gathering of the local coffee community, celebrating excellence, skill, and innovation in the industry. It serves as a platform to empower, nurture, and elevate Philippine coffee professionals through friendly yet highly competitive events, including the National Barista Championship and Brewers Cup—both adhering to WCE’s global standards. It is a milestone event that unites individuals and organizations, regardless of affiliation, with one common goal: to discover and support the national champions who will proudly represent the Philippines in world competitions.

Beyond the competitions, MAFBEX’s Brew District offers a chance to taste expertly crafted brews from top coffee retailers and shop owners. It will also feature an exhibition area where industry leaders will showcase coffee specialties, cutting-edge espresso machines, and the latest brewing equipment.

The 19th edition of MAFBEX has just solidified its brand as the ultimate food and beverage event bringing flavored innovations across the country. From Manila to its regional legs, MAFBEX Eats Here in Iloilo, Cebu, and for the very first time in Davao, the delightful experience is ready to serve! MAFBEX Davao will be held from May 8-11 at SMX Convention Center SM Lanang, MAFBEX Iloilo will happen from July 17-20 at the Iloilo Convention Center, and MAFBEX Cebu will kickstart on September 11 to 14 at the IEC Convention Center (1C3) Cebu.

MAFBEX 2025 is organized by Worldbex Services International, the leading events and expositions management company in the Philippines with over 28 years of excellence. For more details, visit mafbex.com or contact Ms. Roselle Fernandez at 632 656 9239 local 130 / +63995 5292067 or email wsi7@worldbexevents.com.

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MAFBEX Eats Here is back and bigger than ever! 

Get ready for a feast of experiences with cutting-edge F&B product innovations, live cooking demos, thrilling culinary and coffee competitions, and so much more all in one epic expo you won’t want to miss!

Visit us from June 11-15, 2025 at the World Trade Center Metro Manila. Get your tickets now at mafbex.com! 

#MAFBEX #MAFBEX2025 #EatsHere 

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MARK YOUR CALENDARS!

Get ready to indulge as MAFBEX Manila 2025 serves up a feast of flavors this June 11–15 at the World Trade Center Metro Manila! 

Join thousands of food lovers and industry professionals in celebrating the richness and creativity of Philippine cuisine all under one roof! Scan the QR code and grab your tickets now at https://mafbex.com

Don’t miss the largest food and beverage expo in the country. See you there! 

MAFBEX Eats Here is going nationwide!

📍 Iloilo: July 17–20

📍 Cebu: September 11–14

#MAFBEX 

#MAFBEXManila2025 

#EatsHere 

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